Why Luxury Advisors Are Booking Nobu Toronto for Privacy-First Clients
Advisors will love Nobu Toronto for its elevated suite experience, exclusive guest access, and seamless dining privileges—here’s how to book it best.
Photo: Courtesy of Nobu Toronto
Nobu’s arrival in Canada has been highly anticipated. The brand finally opened its doors in Toronto on June 1. Here’s everything you need to know about this exciting new addition to the luxury hospitality scene in Canada’s busiest city.
Best known globally for its acclaimed restaurants, Nobu’s boutique hotels have earned a quiet yet devoted following. The concept is distinctly on-brand: each hotel is anchored by a Nobu restaurant and designed to feel intimate, exclusive, sleek, and minimalist. Nobu Toronto marks the brand’s 20th hotel worldwide, its first in Canada, and also its first-ever multi-purpose development, with a striking 45-storey tower that houses an hotel, residences, and restaurant in the heart of the Entertainment District.
Above all, this brand-new property caters to guests who value privacy.
Why Book it
From the moment you arrive, you’ll sense Nobu Toronto is unlike any other hotel in the city. The discreet entrance is purposefully quiet.
“We don’t want people just walking into the lobby and having a look, using the Wi-Fi or the bathrooms like in other hotels. It’s a private property, and only registered guests have access,” says General Manager Benoit Pretet.
To maintain this exclusivity, guests are encouraged to use the hotel’s complimentary car service from the airport or train station. Lobby access is locked 24/7—entry is by keycard only, and all arrivals are scheduled in advance. It’s ideal for those seeking discretion and privacy.
Rooms & Suites
In a city like Toronto, known for its micro-condos, Nobu’s 36 rooms and suites—located on floors 41 to 45—are a breath of fresh air. Designed by local firm Studio Munge (also behind successful Park Hyatt and Bisha Toronto), the spaces feature warm neutral tones, floor-to-ceiling windows, and open-plan layouts that exude quiet sophistication. Room categories varies from Deluxe King or Double (450 sq. ft) to Junior Suites (approx 550 sq.ft) or One bedroom Suites (900 sq.ft).
The spa-inspired bathrooms are a highlight: heated floors, double stone vanities, Japanese Toto toilets, rainfall showers, and Nobu’s signature deep-soaking wooden tubs placed beside the window so guests can unwind while taking in city views.
The attention to detail here is key: every bathroom features a Dyson Airwrap and hair dryer; the walk-in closet offers your choice of a classic bathrobe or a Japanese kimono—both are available; and guests can even borrow shoes and athletic gear through a partnership with Alo. Rooms are also stocked with yoga mats and blocks, along with a complimentary minibar featuring local sweet and savory snacks and non-alcoholic drinks—refillable upon request. Premium alcohol and wines are available for an additional fee.
Food & Drink
Naturally, the main draw is the restaurant, and Nobu Toronto delivers. Hotel guests enjoy exclusive internal access and priority table reservations. Even on a Tuesday night two weeks after opening, the restaurant was buzzing.
Expect the Nobu staples—crispy rice, tuna pizza, and Chef Nobu’s famed miso black cod—alongside Toronto-specific creations. Guest can choose to sit at the elegant sushi counter (11 seats) or the spacious dining room (55 seats), where attentive, seamless service matches the Nobu standards.
For a more relaxed vibe, the bar area extends outdoors, but the true centerpiece is indoors, in the main dining room :a 28-foot bronze Lasvit chainmail chandelier, designed to mimic the folds of a Japanese kimono, suspended above the double-height bar. Handcrafted Kawara Japanese roof tiles line the pillars, adding warmth and texture.
In-room dining is also available 24/7, including Nobu restaurant favorites and more casual classics like Caesar salads and burgers. A thoughtful option for longer stays or late-night cravings.
Breakfast is complimentary and served à la carte in the guest-exclusive lounge. Expect a rotating menu of house-made pastries, muesli, overnight oats, and standout ricotta pancakes. Guests are welcome to order as much as they like, and everything is made fresh daily. In-room breakfast is also available.
Fitness & Wellness
For a boutique property, the fitness and wellness offerings at Nobu Toronto are expansive. The gym takes up nearly a full floor and is visually striking, blending preserved heritage glass bricks with modern oak paneling and soft lighting.
Here’s what guests can expect:
- Top-tier equipment: TechnoGym machines, Peloton bikes, Forme Mirrors.
- Pilates: Access to FRAME Fitness reformers—the world’s first digitally connected reformers.
- Zen details: Eucalyptus towels, yoga mats, free weights, hydration stations with fresh fruit and energy bars.
- On-site gear: Premium athletic wear available for rental.
- Serene treatment room: A treatment room can be booked for body and facial treatments, arrangements have to be made in advance.
Location & Access
Situated on Mercer Street in a brand-new tower, Nobu Toronto is now the tallest luxury building in the city. The location is hard to beat —steps from Rogers Centre, the Toronto waterfront, and a quick ride from either Toronto City Airport (a few minutes) or Pearson International (30 minutes). Nearby, you’ll find other top hotels like Le Germain and the Bisha Hotel—also designed by Studio Munge—but Nobu’s emphasis on privacy sets it apart.
Grand Opening Offer
To celebrate its debut, Nobu Hotel Toronto is offering all summer a special package that includes:
- Daily full breakfast in the Sakura Lounge
- Complimentary in-room minibar
- $100 or $200 hotel credit
- Valet parking
- Room upgrade (subject to availability upon arrival)
- Guaranteed dinner reservations at Nobu Toronto at time of booking
- Welcome amenity
